Channel Manager

Job Qualifications:

  • Graduate of Bachelor of Science in Marketing, Management, Business Administration or any related course
  • With 4-6 years FMCG sales and trade marketing experience, preferably in both MT and GT

 Job Description:

  • Lead, develop, and accelerate shopper focus and capability
  • Identify, develop, and embed best practices for discovering and commercializing shopper understanding and insights
  • Develop a continuous program of shopper analysis for the category/business
  • Identify key opportunity areas within each channel, and validate the resources and investment options required to capture opportunities
  • Support the development of Route-to-Market strategies for each key channel
  • Recommend sales and execution targets by category, channel, and customer
  • Develop framework selling presentations by channel or output type
  • Develop promotional guidelines for each category and channel, and monitor adherence


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